Moscow Opening: Physika

After several waves of invasions of Occidental luxury brands, both Moscow and Saint Petersburg have been steadily cultivating a more indie fashion scene to counter the mega-brand hegemony. To wit, new women and menswear boutique Physika carries buzzy independent Russian designers like Chistova Endourova, Damir Doma, and Sophia Kokosolaki alongside Superfine, Lucien Pellat-Finet, and those titans of the avant-garde Vivienne Westwood and Maison Martin Margiela.

In an uncluttered, but warm and inviting space that is also a gallery, of sorts, Physika also plans to host a series of artistically inclined special events. Additional shops are planned for Paris, Riga and Bali. Get Physika!

Latest in Shopping

Shopping

How to Make Your Winter Style Iconic

Shopping

Shop the Hottest Designer Collaborations of All Time

Shopping

The Sexiest Leading Men Alive

Shopping

Shop the Vibrant and Iconic Lifestyles of Your Favorite ’80s Movie Starlets

Shopping

Shop the Wonderful Wacky World of Wes Anderson

Shopping

A.P.C. Specials

Shopping

Alexander Wang

Shopping

Brooks Brothers