Openings: Madame Rêve is Surely Paris’ Most Romantic New Hotel

The newly opened Madame Rêve hotel could not be more aptly named.

Indeed, a Parisian rêve (dream) come to life, this 82-room, five-star stunner located in the strikingly renovated Louvre post office is a truly unique vision of glamour and sensuality created surely with the more fanciful traveler in mind.

Under the creative direction of actor-turned-hotelier Laurent Taïeb, the endeavor to turn the iconic 1888 building into into a contemporary hotel began almost a decade ago. Inspired to pay tribute to its history and to Paris’ legacy of art and artisanship, he brought together a collective of celebrated craftspeople for the task. And so the Rêve hosts the work of glassmaker Emilie Gallé, cabinetmaker Louis Majorelle, artists Oliver Masmonteil and Ines Longevial, and perfumer Olivia Giacobetti, who created the hotel’s signature scent (for the record, a signature scent has long been our favorite amenity).

Notably, in a nod to the building’s former function, a French collector donated eight hundred works of “mail art,” which are now on display in the hotel’s luxurious rooms.

“I wanted to create a link between the heritage of this emblematic place and Madame Rêve,” Taïeb explains. “I imagined a solid wood that would have survived the ages, associated with the softness of a feminine presence. Like a subtle imprint, the scent of varnished wood, paper and delicately powdery rose covers these walls.” 

The first surprise is the entrance, located at 48 rue du Louvre. At the corner of this immense stone façade is a small door intended to be as simple as that of a 19th century mansion. But simplicity ends there, with the soaring eight-meter ceilings, mahogany clad walls, and lush velvet drapes making up the golden-hued parlor that is the lobby-café-restaurant. It leads to an outdoor terrace, perfect for sipping an afternoon Kir Royale (once spring finds its way back, of course).

La Plume, the hotel’s 3rd floor signature restaurant, offers breathtaking views of the surrounding rooftops and a lush patio garden boasting more than 100 species of plants. While that alone will no doubt pique the curiosity of the Parisian cognoscenti, its contemporary Japanese-inspired menu by exec chef Benjamin Six (who comes from Zuma London & Dubai) will undoubtedly satisfy the discerning tastes of the international epicurean set.

Upstairs, the hotel’s cooy elegant, romantically sophisticated décor is carried on throughout each of the rooms and suites. Dressed in warm woods, all offer an enveloping and luxurious dimension, and most open onto a roomy terrace – which is actually quite rare for a Parisian hotel. And, what would a new 5-star be without the requisite wellness center? Here, however, the two beauty treatment rooms and the fitness studio are complemented by the ultimate in French luxury: a spectacular sauna overlooking the comely streets of Paris’ 1st arrondissement.

Oh, and about that location? It’s not only obviously just a short stroll to the unparalleled art treasures of the Louvre itself, but also to the Centre Pompidou and Francois Pinault’s spectacular new Bourse de Commerce museum, making Madame Rêve the perfect hotel for the culturally inclined – which we most definitely know that you are.



First Images: Motto Chelsea Hotel Opens in New York


Matthew Kenney’s New SCEN Restaurant Elevates His Plant-Based Ideology


Winter, Charm City: BlackBook Returns to Baltimore


Openings: New Thompson Hotels in Atlanta and Austin


Center City Chic: A Pleasure-Filled Visit to the New W Philadelphia Hotel


Tel Aviv’s Exalted Bellboy Bar Opens a Berlin Outpost


An Intercontinental Weekend at DC’s District Wharf


An Exclusive Guide to the Best Wineries and Restaurants in France’s Médoc