Soho Grand

Trendsetting boutique pioneer flawlessly merges Soho’s industrial hulk with its fashionista ways. Eight-foot windows bring the city into your understated, neutral-toned digs, decked with Bose sound docks. Pets allowed, or buddy up with a complimentary goldfish. Buff, headset-bustin’ staff navigates a steady stream of bold-faced head-turners who flood the hot Grand Bar. Privé salon can make you one of them, too.

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