Stephen Colbert Wants to Have Lunch With You

Forthcoming Late Show host and prolific viral video maker Stephen Colbert launched a new web series yesterday: “Lunch With Stephen.” Colbert wants his audience to know that he’s a man of the people, and even though he’s made a career out of making people laugh in front of a camera, he know’s what it’s like to be chained to a desk, a member of the terminally seated, 9-5 ranks. He knows we’ve long abandoned the simple pleasure of taking a one-hour lunch break outside of the office. Instead, we pull out some brown bag delicacy or overpriced salad and take a mental break over the latest viral YouTube video. Colbert is taking advantage of the cherished midday mind break to bond with his Late Show audience. In the first installment of “Lunch With Stephen,” he pulls out his own labeled paper bag (which he’s packed with “small-sounding foods” like Little Caesars, Thin Mints, and baby back ribs) and chats at us from a very corporate cubicle. No matter how lonely you feel in your over air-conditioned  fluorescent-lit office, know that you have a pal in Colbert. We’ve got to hand it to him, he’s doing a great job of building the hype for his Late Show debut on September 8. He’s changing the face of late-night comedy by proving that hosting a show is more than delivering a witty monologue and engaging celebrities in small talk — it’s about building a brand across every entertainment medium. Watch the first installment of “Lunch With Stephen” below, and check back for more videos here.

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