Collection images courtesy of Rag & Bone
There’s no better way to see fashion than in action. When there’s a performance element to clothes, someone better prove it…
For SS16, Rag & Bone put athletes — specifically a few who practice parkour (or free-running) — in the collection and let them fly — proof positive the clothes are up to the task. Watch it and you’ll have a new appreciation for parkour practitioners (if you didn’t already) and for the street and movable clothes from Rag & Bone, which hold up.
From a statement on the wall at the presentation:
“For SS16 Rag & Bone continues its commitment to creating unique moving content within a fashion context by engaging practitioners of parkour to present the collection.
Parkour, a sport which originated from a training program in the French military and incorporates a fast-paced mix of running, jumping, climbing and flipping against barriers in urban spaces, inspires the collection’s performance-wear mood.
Shot in Brooklyn, the agility showcased exemplifies the focus on movement and ease of wear in the collection.”
Speaking of cool Rag & Bone videos, watch Mikhail Baryshnikov and Lil Buck dance together for Rag & Bone after you check out the new season clip below.
The video was shot by Legs Media’s Georgie Greville with a soundtrack by DJ Shadow, Drums of Death Part 1.
Check out the Rag & Bone website to view the full film, and see more of the collection below.
Collection images courtesy of Rag & Bone