Plus-Size Models Ok For National Mags, Not TV
Everyone from Vogue and V to Glamour and French Elle have shown their support of fuller figures this past year. Plus-size models including newly-crowned poster woman for the industry, Crystal Renn, have surfaced in countless magazine spreads by now, not to mention quite a few catwalk shows for FW10. But, while fashion—an industry where for the last few years things increasingly moved toward size zero being the norm—has finally taken to embracing more varied body types, it seems popular culture isn’t quite as comfortable with the full-figured female invasion.
Lane Bryant has blasted Fox and ABC for being prejudice against plus-size models. The Huffington Post reports that the plus-size clothing chain is alleging that both networks refused to “air a sexy lingerie commercial” due to its showcasing plus-size models. Bryant continues, “Fox ‘demanded excessive re-edits and rebuffed it three times before relenting to air it during the final 10 minutes of American Idol, but only after we threatened to pull the ad buy’.” Lane Bryant has accused Fox and ABC of adhering to a double standard considering scantily clad Victoria Secret models and reality TV stars are permitted ample face time on their stations on a regular basis.
Really, there’s no argument here. Fox and ABC surely have some explaining to do (although none of the three parties involved are currently offering comment on the situation). Fashion may be to blame for helping instill unhealthy ideals with regard to body types in the first place, but it’s never too late for change. Fortunately many figureheads in fashion are catching on to the need for a wider array of spotlighted body types (Francisco Costa, for one, has said he’ll stick to size 2 and 4 models as opposed to 0 over at Calvin Klein from here on out); hopefully execs at Fox, ABC and the like will soon follow suit.