Happy Socks Gets Collab-Happy with Terry Richardson
Last year, we chatted with Happy Socks creative director Viktor Tell about his legwear brand’s wild collaboration with Giles Deacon. Although the range was inspired by the British designer’s RTW collection, we couldn’t help but notice a hint of ’80s inspiration. After all, that decade was known for blindingly bright colors, zany prints, and overall kookiness, which is pretty much the Happy Socks design mantra. That’s why we were pleased to see the brand take their underlying inspiration one step further with a new super ’80s collection, shot by the one and only Terry Richardson.
For the line’s lookbook, Richardson snapped a bunch of notable New Yorkers of all shapes and sizes–literally. The roster includes rapper/cook Action Bronson and model Ashley Smith (pictured), poptart Sky Ferreira, actress Camille Rowe, pro skater Braydon Szafranski, rapper/poet Asap Mykki Rocky White. electric pop hero Maluca Mala, and the Physical Therapy duo.
See the complete lookbook here.