Ann Taylor Concept Store Opening: Working Women Are In For A Treat

In celebration of the 10 finalists in the CFDA/Vogue Fashion Fund Challenge, Ann Taylor has re-vamped their Fifth Avenue location to feature the 10 designs for the last leg of the competition, which challenged designers to create a look for the modern working woman. Last night marked the opening of the space, as guests filed in to see the designs of the finalists: Prabal Gurung, Pamela Love, Joseph Altuzarra, Robert Geller, Eddie Borgo, Moss Lipow, Christian Cota, Loden Dager, Gregory Parkinson, and the winner Billy Reid (pictured).

Signature cocktails of vodka and rose petals were served as guests roamed the store to get a closer look at the designs. Standouts included Robert Geller’s olive trench with leather accents (see more photos of his design and process here) and Pamela Love’s claw bangle and purse. Sadly, none of the designs are for sale, but we have our fingers crossed for a charity auction or limited run.

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