Remember when I told you that Robert Pattinson signed a crazy, $12 million mega deal with Christian Dior to be the face of the iconic French fashion house’s line of men’s fragrances for three years? Well, the results are finally starting to turn up, thanks to some really blurry Instagram shots from a Dior event at West Hollywood Soho House last night.
E! Online reveals that the Dior Homme campaign ads were lensed by Nan Goldin and are accompanied by a film by French director Romain Gavras. Although the film is currently available to view in Europe and Asia, this is the first time that anyone has seen the outcome stateside.
From the looks of it, R Patz’s ads will have a melodramatic vibe similar to what we saw in Brad Pitt’s turn for Chanel, which will definitely get YouTube commenters talking. (Look at the Twilight star in deep thought below. Is that a girl or a guy next to him?)