Gant Rugger

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Swiss clothier gets back to its U.S. roots with vintage extravaganza. Hits the retro thing hard for the Rugger label, raiding archives for re-releases of plaids, short-sleeves, sweaters, slacks. Classic looks barely need updating to be simple, timeless Americana. Small shop keeps to the theme with lite-industrial overheads, distressed brick, ephemera in frames next to the back dressing rooms.